Cracker Barrel refreshed its logo and paid the price. Here’s what brand experts say went wrong.
When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn’t have expected…
Tag: Wrong
Jimmy Carter Was Right About Materialism but, Alas, Wrong About Us
Halfway into his presidency, Jimmy Carter’s back was against the wall. It was July 1979, the height of the energy…